KINGSTON, JAMAICA, February 14, 2025: Plans are in full swing for the highly anticipated 3^rd staging of the Global Tourism Resilience Conference, set to bring together thought leaders, industry experts, and stakeholders from over seven countries. This landmark event is poised to be a pivotal platform for discussing innovative strategies to enhance tourism resilience and sustainability on a global scale.

“Jamaica is ready to welcome strong delegation from all these countries including Kenya, Spain, Greece, Canada, Barbados and the United States of America. This is a show of confidence in the destination as a thought leader in resilience and highlights the level of global collaboration to future proof tourism,” said Minister of Tourism, Hon Edmund Bartlett.

Scheduled to take place from February 17-19 at Princess Grand in Negril, the conference will feature keynote speeches, panel discussions, and workshops centred around navigating challenges and leveraging opportunities in the tourism sector. Attendees will explore critical topics such as disaster recovery, climate change adaptation, and digital transformation within the industry.

Professor Llyod Waller, Executive Director of the Global Tourism Resilience and Crisis Management Centre, expressed enthusiasm about this year’s event, stating, 

“We are pleased to see the growing interest and participation from countries worldwide. This conference is more than just a gathering; it is a catalyst for action and collaboration, driving resilience and sustainable growth in global tourism.”

With representation from Kenya, Trinidad, Anguilla, USA, Barbados, Canada, St. Kitts, Zambia, Greece, United Kingdom, Aruba, Malta, Dominica, Guyana and Spain, the conference aims to foster international partnerships and knowledge exchange, setting the stage for impactful solutions to contemporary tourism challenges.

Highlights of the Conference Include:

• Keynote Addresses from internationally acclaimed experts in tourism resilience and sustainability.
• Interactive Panel Discussions featuring policymakers, industry leaders, and academia.
• Networking Opportunities to connect with global stakeholders and foster strategic alliances.

Registration is now closed but for more information visit www.gtrcmc.org.

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ABOUT THE JAMAICA TOURIST BOARD  

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.

Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.

Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.

For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.

Contact:  

Lou Hammond Group  

jamaica@louhammond.com